About Bradford
Wellness Co.
Our Story
After returning from advanced herbal medicine training in California, Dr. Chad Bradford, a dedicated family physician, envisioned and founded BWCo., now known as Bradford Wellness Company. His mission was clear from the beginning: to bridge the gap between traditional medicine and natural healing, providing patients with a more complete, personalized approach to wellness.
At Bradford Wellness Company, our purpose has always been to serve our community…
by delivering the highest quality care, products, and services rooted in both science and nature. We believe true health is achieved by addressing the whole person—mind, body, and lifestyle—rather than simply treating symptoms.
What began as a small retail space focused on herbal products has grown into a comprehensive wellness destination.
Today, BWCo. offers a wide range of services designed to support optimal health, including:
Premium herbal and natural supplements
Peptide therapy and advanced wellness protocols
Intravenous (IV) nutrient therapy
Bio-identical hormone replacement therapy
Medical weight management programs
Aesthetic and rejuvenation services
Our approach blends the wisdom of traditional healing practices with modern medical advancements. By combining natural supplementation with routine medical care, we have seen remarkable improvements in patient outcomes, energy levels, and overall quality of life.
Since opening our doors in 2016, Bradford Wellness Company has experienced steady and meaningful growth. This growth is not just measured in numbers, but in the lives we’ve impacted. Our patients trust us to guide them on their wellness journey, and we take that responsibility seriously by staying committed to education, innovation, and individualized care.
We are passionate about empowering people to take control of their health.
Through education, personalized treatment plans, and high-quality products, we aim to help every patient feel their best and live with confidence.
As we continue to grow, our mission remains the same—to advocate for a balanced approach to health by spreading awareness of natural medicine, supporting preventative care, and helping our community thrive. At BWCo., wellness isn’t a trend—it’s a lifestyle.
Live Well.
Dr. Chad Bradford
Functional Doctor in Scottsboro AL
Dr. Charles Raymond Bradford IV grew up in Scottsboro, Alabama, where life was simple and medicine was always close. His father was a family physician, and some of Chad's earliest memories were made in hospital hallways.
That world shaped him. After graduating with honors from Auburn University and the University of Alabama at Birmingham School of Medicine, he completed his Family Medicine residency in Huntsville before returning home to build a practice from the ground up.
But it was his own health journey that transformed the kind of doctor he became. A diagnosis of Rheumatoid Arthritis gave him a patient's perspective on chronic illness and a firsthand understanding of what conventional medicine alone can and can't do. Growing up around farms, gardens, and homemade remedies, he had always respected the healing power of nature. That respect eventually led him to pursue training in herbal medicine and Traditional Chinese Medicine, weaving those principles into his clinical practice.
He has also walked through personal valleys, including his decision to pursue sobriety in June 2022, that deepened his empathy and clarified his purpose. Today, Dr. Bradford blends clinical expertise with functional and integrative medicine, helping patients reduce unnecessary medications and get to the root of what's driving their health challenges. He believes healthcare is about more than treating illness. It's about educating, empowering, and walking alongside people at every stage of life.
His purpose is simple: to serve, to heal, and to help others live fully.
OUR HEALTH CARE TEAM
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Dr. Chad Bradford
Owner & Founder
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John Moore CRNP
Wellness CRNP
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Amy Blackwell
Wellness Coordinator
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Haley Epps LPN
Wellness Nurse
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Isabelle Moreno
Marketing Coordinator